Communications Strategist · Salt Lake City

Strategy, storytelling, & scalable content for the brands building what's next.

Digital Writing Design Advocacy
Portrait of Kyle Treasure
Hi, I'm Kyle.

Results-driven communications pro with 7+ years across global tech and public policy — building content strategies that move audiences, scale teams, and align with business goals. Currently Digital Content Manager at Inkhouse and founder of Treasure Communications.

About

A long way from a Wyoming farm — and somehow, still rooted there.

I started my career honing client relations and digital media skills at startups like Elevati and Adoption.com. From there, I made my way to Sutherland Institute, a Salt Lake City think tank, where I worked my way up from intern to donor relations manager — implementing Salesforce and leading donor strategy.

Then came the U.S. Congress, where I directed communications for the Joint Economic Committee through the 116th and 117th Congresses. After D.C., I followed my gut back to the Intermountain West, founded Treasure Communications, and joined Inkhouse PR as Digital Content Manager.

Now I lead organic social strategy for global tech clients, many with 20k+ employees. When I'm not strategizing or writing, you'll find me on nature walks, watching Netflix, or losing hours in used bookstores.

Selected Work

Four disciplines, one toolkit.

Digital content has always been the speciality — strategy, social, paid and organic, scaled across teams of 4–8 building 200–300 pieces of content per month for clients from government to global tech.

Inkhouse

Inkhouse PR

Digital Content Manager

Apr 2022 – present · Salt Lake City

Lead organic social strategy and oversee content development for global pre- and post-IPO tech clients (Dialpad, Databricks, Samsara). Manage 4 teams of 4–8 junior team members, delivering 200–300 pieces of content per month. Train AI tooling to increase team efficiency and oversee client CMS for accurate, timely cross-platform delivery.

Inkhouse →
Treasure Communications

Treasure Communications LLC

Founder

Jun 2021 – Dec 2024 · Salt Lake City

Provided Utah Tech Leads, Silicon Slopes, The Beehive, and Becky Edwards for U.S. Senate with social media strategy, branding, email marketing, research, SEO, messaging, web/print design, and more. Built and maintained tone and voice across digital, print, and social platforms.

Joint Economic Committee

U.S. Congress, Joint Economic Committee

Communications Director

Apr 2019 – Jun 2021 · Washington D.C.

Directed all communications strategy and execution for the JEC through the 116th and 117th Congresses. Developed and implemented strategies across social, graphic design, video editing, animation, and UX — resulting in a 60% increase in web traffic and social engagement.

JEC →

Case study · Inkhouse × Dialpad

The Super Bowl commercial that needed a comms plan to match.

Planning

Once the video team sent over a storyboard, we brainstormed a full communications plan to promote Dialpad's first Super Bowl commercial — integrating PR and digital across social, influencer relations, and media. Objective: maximize reach and engagement before, during, and after launch.

Execution

We teased the spot with social posts to stir curiosity, paired with a press release. Influencers amplified it on social. Day-of and post-launch activations stretched the investment's reach as far as it could go. Metrics tracked weekly, adjustments made on the fly.

See the campaign →

Social content, day to day

A sampler

Not every campaign is a Super Bowl spot. Same care, smaller stage — content built around audience, channel, and the metric that actually matters.

Email & LinkedIn newsletters

Direct lines to the audience

Newsletters build relationships search and social can't — direct, repeated, and on the audience's terms. Some samples below.

Web content & design

Hierarchy first

Start with what you want people to do. Build the page around that. Simplicity and clear hierarchy outperform decoration every time.

Long form, short form, press release, op-ed, essay, social caption — writing is the thread through everything else. A career's worth of practice, still sharpening.

Databricks press release

Databricks · Press Release

Databricks Achieves Expanded FedRAMP® Authorization for its Lakehouse Platform

Announced Databricks' FedRAMP® Authorized status from the federal program's PMO — validating Lakehouse for federal agencies and contractors.

Read release →
The Hill op-ed

The Hill · Op-Ed · 2018

Studying the Constitution can bridge political gaps — and ward off fake news

Co-authored op-ed making the case that reading the founding documents — together, across the aisle — does more for civic literacy than another hot take.

Read op-ed →
Substack essay

Substack · Personal Essay

My First Pumpkin Spice Latte

Personal essays on whatever's worth slowing down for — culture, politics, growing up. Published on Substack.

Read on Substack →
Social and newsletter writing

Inkhouse · Social & Newsletter

Social posts and LinkedIn newsletters for global tech clients

Day-in, day-out copywriting across LinkedIn, X, and email — ghostwritten for executives, voiced for brands, calibrated for each channel.

Download samples →

The full writing samples PDF

Long form

A curated set of professional writing across press, social, and editorial — packaged into a single document for easy review.

Download samples

Design is central to communications, not decorative. I learned the principles, practice them, and put them to work — telling clients' stories in formats that actually get looked at.

Digital design

Social, graphic, motion-ready

Web design

Built for hierarchy

Web design philosophy in one sentence: define what you want people to do, then build the page around that.

In 2015, I felt the need to get involved. Since then I've worked in advocacy nonprofits, political campaigns, and the halls of Congress — all in an effort to make communities a better place for everyone.

Utah Tech Leads

Utah Tech Leads

Communications Manager

Provided consultation, management, design, and communications services for UTL, a Utah-focused nonpartisan political action committee — including social media strategy, paid advertising, messaging, branding, and more.

UTL →
Becky Edwards for U.S. Senate

Becky Edwards for U.S. Senate

Communications Director

Led communications for Becky Edwards' Republican primary run against Senator Mike Lee — social media, email marketing, media outreach, messaging strategy, branding, design, and execution.

Campaign site →
Joint Economic Committee

U.S. Congress · Joint Economic Committee

Communications Director

All communications strategy and execution for the JEC through the 116th and 117th Congresses — social campaigns, graphic design, video, animation, web, copywriting. Result: 60% lift in web traffic and engagement.

JEC →
Brimmer Communications

Brimmer Communications

Communications Consultant

Managed media & government relations projects on tight deadlines — graphics, video, research, and copy delivered in hours, sometimes minutes. Quality production at any hour of the day.

Volunteer work & civic projects

Showing up
The Banished Ride

Organizer

The Banished! Ride

In 1988, a Utah legislator proposed banishing AIDS patients to Antelope Island. Each year we ride out there to commemorate this dark chapter of Utah's LGBTQ+ history.

Visit site →
Inside the Hive Podcast

Co-Host

Inside The Hive Podcast

Want a little Bravo with your C-SPAN? A Utah-focused political podcast co-hosted with Hannah Barton. Produced by The Beehive.

Listen →
Utah Civics Project

Founder

The Utah Civics Project

Through 2019–2020, built a one-stop civic engagement platform for Millennials and Gen Z. Brought 2,000+ young voters through the primary and general election seasons.

Pioneer Theatre Company

Usher & Ticket Taker

Pioneer Theatre Company

A fully professional theatre in residence at the University of Utah, producing classic, contemporary, and world-premiere work.

About PTC →
Ford's Theatre

Usher

Ford's Theatre Society

The site of President Lincoln's assassination — museum, theatre, and immersive history in Washington, D.C.

Ford's Theatre →
Better Days 2020

Researcher

Better Days 2020

Historical research on the women's suffrage movement — cataloging burial sites of suffragettes, combing local archives, and supporting events.

Better Days →
Jeff Howell campaign

Social Media Strategist

Jeff Howell for House District 23

Led social strategy and content design across Facebook, X, and Instagram. Advised on web, press releases, candidate statements, and overall campaign strategy.

Leland Christensen for Congress

Digital Specialist

Leland Christensen for Congress

Designed all social content across YouTube, Facebook, X, and Instagram — 100+ graphics in 6 months — plus consulted on the campaign website and digital strategy.

Thirty Day Bae

Multimedia Manager

Thirty Day Bae

Supported the team across web design, social content, podcasting, and more during the project's run.

BYU-Idaho PRSSA

Historian

BYU-Idaho PRSSA

Broadcasted the chapter's message on campus, helped plan and organize events, and laid the groundwork for the chapter's Star Chapter Award.

Recommendation

Kyle is one of the greatest coworkers I've ever worked with. He's smart, talented, professional, and humble — and someone who seems to know how to do anything, which makes him in high demand around the office. On top of it all, he's got the social skills and sense of humor to make him an asset (and a lot of fun) for any environment or project. I would highly recommend Kyle for any job — including President of the United States.

Christine Cooke Fairbanks — Former Colleague, Sutherland Institute

More on LinkedIn

The full resume

Want the long version?

Seven years of credentials — Inkhouse, the JEC, Sutherland, BYU-Idaho (summa cum laude, Gordon B. Hinckley Communicator Award) — packaged into a single page.

Download resume
7+
Years experience
60%
Lift in web traffic & engagement at JEC
200+
Pieces of content per month
20k+
Employee clients served

Get in touch

Let's talk through a complex comms challenge.

Outside perspective, scaled content strategy, or just a second set of eyes on a tricky message — happy to chat. Reach out and I'll get back to you quickly.